Gretchen Nelson
Fashion Product
Bio
BFA AWARD: Adaptive Product Designer of the Year
A modular system of bags and headwear designed for movement, transitioning between the body and bicycle. Each component functions independently while forming a cohesive, adaptable system. Informed by Gestalt principles, the bicycle defines a structural whole that informs silhouettes, proportions, and visual language. Precision hardware and articulated transitional elements enable attachment, detachment, and reconfiguration, supporting versatile use and seamless transitions within everyday wear.
